I’m not the only one who started every conversation for five years with the whole “What are your love languages?” bit, right? Okay, good. Just checking. I knew you were as awesome as I am.

But for the two of you in the world who didn’t get obsessed with this craze, Dr. Gary Chapman wrote a book, The 5 Love Languages: The Secret to Love That Lasts, that outlines the different ways people receive, show, and interpret love (touch, quality time, words of affirmation, acts of service, and gifts). You may be buying your girlfriend all the flowers in the universe, but if gifts don’t mean much to her, she still might not feel loved. With me?

So, over the past few months of reading blog posts, writing, reading your comments, replying, talking with other blog writers and readers via email and social media, etc., I’ve discovered what I believe to be the 5 love languages of blog readers. BUT FIRST:

What makes you feel loved as a blog reader?

Before you check out the five blog reader love languages below, please take two minutes to list three to five things (out loud, right now) that let you know a blogger really cares about you. What makes you feel the author is concerned for you? happy you’re there? ready to serve you?

Studies prove that this post will be 47% more effective if you think of your blog reader love languages before you read the list below because you’ll be stating what naturally comes to you, with no prompting.

Important note: When I say things like “studies prove” or “as history has shown” it means I have completely fabricated everything that follows.

And now, for the 5 love languages of your blog readers:

Continue “The 5 (Blog Reader) Love Languages”

Hi. I feel like I know you. Angry tweet me if I’m wrong. Consider accepting my challenge if I’m correct. >>>

You’re smart. You’re a learner. People ask you questions about things a lot. You don’t mind answering + explaining because you love to help. You’re even thinking that you might want to create:

  • an eBook
  • a digital workbook
  • an email course
  • a webinar or seminar
  • a live class
  • an online class
  • a printed book
  • etc.

You want to package your information and perhaps sell it from your blog, or from Amazon.com, or you may even want to give it away to people who sign up for your email list.

But, creating a product like this is intense. It takes like a million years, right?

The 3-Day Create: How to Create and eProduct

Not right. I’ve never liked that myth and we (the fabulous people who receive emails from me every week and I) decided to create a challenge, specifically:

The 3-Day Create

Though you can complete it on your own time, we’re taking three days this weekend (since some of us have the Labor Day holiday) to all create different products. Seriously. You can see us already talking about it over here on Twitter.

You’re not getting hung up on this whole “only 3 days?!” thing are you? I told you about the time that I wrote a mystery novel in 3 days, right? No? Remind me to tell you about it one time.

How about now? Now is good for me.

I once wrote a mystery novel in 3 days. And it was possible because I had a plan, an inspiring contest, and hundreds/thousands of people across the world doing it with me.

Was the novel any good Regina?
No.
But you’re missing the point.
And that is:

So, to inspire you, guide you, and motivate you through #3DayCreate, I developed a 57-page PDF workbook. There are checklists, worksheets, lessons, and prompts to guide you through the process of creating an eProduct (any digital product) or physical information product. You don’t need the workbook in order to join us in creating. Feel free to block off time and just go for it with us.

How to Name Your eBook: The 3-Day Create

The 3-Day Create Workbook
Continue “The Guide to Creating an Epic Info Product: The #3DayCreate Challenge”

In order to create and maintain a cohesive online and in-person presence that engages readers and clients, you may want to consider a style guide for your blog or brand. A style guide is a document (PDF/binder/digital file) you create to keep you consistent on important blog elements such as fonts, colors, and image styles, as well as brand elements such as tone, document styles, and more. To create a blog style guide or brand guide you will collect, organize, and create images and text that inspire you, and then you will compile your preferences into a document.

“But why, Regina? Why must I do more work?” you cry out in anguish.

A style guide will save you time (because you won’t have to wonder what your next Instagram image should look like or how you should design that invoice/flyer you need) and it will create a recognizable presence for you online (people make my day when they say they see images on Pinterest and automatically know it’s from my blog–it’s like a non-germy virtual kiss I tell ya).

I’m currently making a new style guide, so I wanted to share the process and benefits with you.

I can’t wait to show you all the new brand. Some of the most fun I’ve had is defining the consistent styles you’ll start to see. I think you’ll enjoy creating a thorough style guide as well (so I created this new post + template out of a previous post from my site). When you look at your style guide, you will immediately have a clear picture of how you should do something or how to create certain brand elements. Can you please just imagine that for one moment? Confusion = gone.

So. You know what’s next. WORK. Download the 3-page blog style guide template below, and follow the guidelines on the template and in the post below. (Note: I made the template a Google Doc that you can copy and it paste into your word processor of choice.)
Continue “How to Create a Style Guide for Your Blog or Brand”

You can join the club. The club I started for the ba-gillion people I know, moi included, who don’t have 1.2 mil laying around to invest in a blog launch or relaunch. Yes, ba-gillion is a big, actual number; I’m offended you thought otherwise.

If you don’t want in on my club, that’s fine . . . weirdo, but if you do, then as a benefit of your club membership, please enjoy this guide on how to launch (and start to grow) a blog on a budget. There are 10 main sections to read through, each with resources (free, inexpensive, mid-range, and high-end –> if you want to ball out in certain areas) and tools you can start using today.

If I may say, before we get into the blog launch guide: Launching a successful blog, whether on a slim budget or super duper budget, takes a lot of work. When launching on a budget, you’re going to have to get a smidge more crafty, research-y, and DIY-y than the next person, but the process of learning and doing will be valuable. Every popular + useful blog takes a huge investment, whether it’s almost all time, almost all money, or a healthy mix of both.

Also, this guide is more like a class on how to start your blog (with a small budget) than it is a blog post. I just want to warn you that this is probably best for people who are really serious about starting/re-starting a blog, because it’s intense. Feel free to pin it or share it with someone you know may benefit from it. Thanks.


Feel free to jump ahead to any of the sections below, if you’re feeling froggy that is. {Get it? Because frogs jump. –That’s a completely original joke I just made up. I’ve never heard it anywhere else before. Have you?}

1. Planning // 2. CMS or Platform // 3. Brand Identity // 4. Domain + Hosting // 5. Blog or Theme Design // 6. Images // 7. Style Guide // 8. Making Money While Your Blog is Still New // 9. Plugins + Extras // 10. Promotion
Continue “How to Launch a Blog on a Budget”


. . . and some of you were wondering where my British accent is . . . I promise to use it next time. Don’t forget to download the worksheet/exercise (two pages), and feel free to check out some notes (below) from the video.
Use Your Voice Worksheet and ExerciseIn this video I discuss three tips + action items for using your voice on your blog:

1. Recognize the importance of your voice.
2. Practice using your voice (through text) more often.
3. Say it again, Sam. << It’ll make sense when you watch the video, or perhaps if you’re obsessed with classic movies like I am. I’ll give you a few tips on how to do each of those, but the exercise (PDF) is a great resource too. In this video, I also draw comparisons between the four types of bloggers and four types of “concert goers,” which is of course accompanied by some of my epic dance moves.


Photos of me: taken from my video, shot by James Smith