If you’ve perhaps been following along with my blog, reading the income + traffic reports I publish occasionally, then you already know a little bit about how I structure my business and earn a living. But, what I want to talk about with you today is the revelation that has really helped me in my first year of business. It may be something you already implement in your business or it may be something you want to explore more, and I hope I can help.

You see, it’s my new favorite word. Daredevil.
Wait. That’s my new favorite show.
My new favorite word is infopreneur.

A person who makes money with their mind. With their knowledge. A person who loves learning, loves teaching, and loves the feeling of helping others really get something.

And here’s the thing. Even if you’ve been overwhelmed/underwhelmed with scammy-seeming people selling sub-par information products, I want to assure you . . . you can actually monetize your infopreneurship in ethical ways that benefit others. You can explore things like a monetized blog or podcast, books and workbooks, and of course classes or coaching. I have some resources for you, ninja friend.

And whereas this post was originally written in early 2015 (when I’d only been “infopreneuring” on this site for about a year), I have learned a lot since then and want to point you in the right direction if you’re interested in changing your business model around so that you can change your lifestyle through passive income and low maintenance products.

Starter Infopreneur Resources:

1. I have a free 5-day email course on getting started in infopreneurship.

Continue “How Being an Infopreneur Helped Me Earn Six Figures in a Year”

If you have a moment, I want to help you create a course (an epic “mini-course” to be more specific) that you can give away or sell to your audience, and I want to help you for free. Like seriously, I have a 20-page workbook and 5 training videos waiting for you, but I must start with the brief story of a time, long ago, when I created an entire mini-course in 12 hours. The story begins in the distant past known as . . . two days ago.

11 a.m. – I woke up // Don’t judge me, I got a late start.
11:15 a.m. – I remembered how I really want to create a quick, free Blog School this weekend to help people plan + create their blogs.
11:17 a.m. – I thought it would be fun to invite other friends across the globe to create their own short courses with me.
11:18 a.m. – I thought, “Maybe I can make it a bit of a challenge and post updates throughout the day.”
11:19 a.m. – Made up my mind and then posted a graphic announcing my plans on Instagram.

Mini Course Challenge Announcement

I started posting YouTube updates as I was creating my initial product (a blog school), which I still plan to finish soon, but then my path morphed a bit. I realized (somewhere in Hour 3 I think) that the mini course I was actually creating was a course on how to create mini courses. Yeah. It took me a minute to realize it. But see, #whathadhappenedwas:

I was working and posting videos and updates on one thing, but I constantly wanted to develop worksheets, resources, tips, and more for everyone else who was following along and creating their own mini courses.

Shocker, right? If you know me at all, then you know that I live to create and do adult homework. So the day I had so carefully planned out (translation: had not planned out at all really) morphed into the creation of a short course that I want you to be able to take for free.

Want to take a completely free course on how to create courses?

And here’s the thing, you don’t have to jump through any flaming hoops (unless you’re really keen to) . . . you get complete access hereI mean. Would I be mad if you tweeted the short tweet below? Not at all.

Take a free class my friends

And, would I complain if you put up with me as I share a few more shots of the workbook? Nope. It was a lot of fun to create.

How to create a mini course for your audience

So, what’s in this “Create a Course in 12 hours” workbook?

The workbook has 20 pages that cover the various sections of the mini-course. Between the five training videos and the worksheets, you’ll find materials to help you as you:

  • Decide on your topic
  • Identify your people (audience)
  • Create an outline for your course
  • Select the format for each part of the course you are creating
  • Decide on the delivery methods for your course content
  • Think up course promotion ideas
  • Edit your course
  • Format your course documents/videos (+ my secret tip for creating materials quickly)
  • And more (such as a Launch Checklist and lots of videos of me in my Jimi Hendrix shirt)

Continue “How to Create a Course in 12 Hours”

When you put the word “pro” in front of an action or position in life (one that refers to a person), it typically means that the word or action is done as a profession–as in: it makes money or it is the person’s job.

Which definitely brings me to the time I met Allen Iverson. I was closing up shop at a retail establishment I used to manage in New York. A limousine pulled up right in front of our doors after I had already locked up. My mind said: I’m not unlocking the doors unless it’s Idris Elba. Or Justin Timberlake. Or Rosario Dawson. Or Judi Dench. Or anyone who has ever played James Bond in a film. But that’s it.

Who do you think that is?” one of the sales associates asked.

At this hour and at this store, probably a pro baller,” said another team member. [P.S. This was a shoe store we were in.]

Pro baller. Good guess. Where pro means the person doesn’t just play basketball for fun . . . someone, somewhere hands over a paycheck for them to play. And the paycheck is probably large. Hence the limousine. And the late arrival to my store. And the stock guy who came running out of the back begging me to open the doors as soon as he saw one half smidgen of Iverson’s head. Allen Iverson was his favorite basketball player ever.

I had already made my mind up that I wasn’t going to open the door except for the people noted above, but could I really deny a friend their chance to meet someone they thought was epically talented (regardless of how I felt about this person)?

I’m not that mean. I unlocked the door. Every single employee was geeking out. The stock guy offered to be his salesperson, a salesperson offered to be his cashier (but then asked me to ring him up instead because she was too nervous). I felt like I was the only person acting like a normal human being–which is so far from being an accurate thing to say about me.
Continue “20 Actions You Can Take to Look Like a Pro Blogger”

Ready for 33 blogger/brand collabo ideas? Some of these are just for fun (and to build community and blog traffic) and some of these can be done for profit (dollar dollar bills y’all and brand awareness).

So, I want to talk (1) reasons to collaborate, (2) types of free collaborations, (3) collaboration ideas for profit, (4) pitch etiquette, and (5) pitch “musts” in the form of a checklist.


Reasons to Collaborate with Other Bloggers

Collaborating with other content creators is about so many things beyond simply growing your blog traffic. Here are just a few of the benefits:

  • Collaboration will expand your community and your opportunities to connect with people who want and need what you have to offer. Collaboration will also connect you with like-minded people; these connections can go anywhere (from friendships and people who share your stuff to long-term profitable relationships).
  • Collaboration allows you to be seen in a different light. I mean this in two ways: (1) The person or people you collaborate with will present you in a different way than you would. Whether in an interview, or an introduction, or a promotional tweet, the other person can say things about you that would look ridiculous, conceited, or just plain weird coming from you. (2) You can easily collaborate on something that is a hop outside your normal content—this allows you to pivot into new areas of expertise or simply add to what you already do.
  • Collaborations allow you to expand your offerings. You can begin to establish new areas of expertise for yourself . . . or collaborations can simply allow you to offer more products + content in your original area.
  • Collaborations will shed light on the feasibility and opportunity of new products and content. If people go cray cray for something, make it a product. If it fizzles out, modify it or move on.
  • Collaborations allow you to make more of an impact than you might be able to make alone. Two audiences instead of one. Two sources of ideas. Two people marketing something. Two voices adding value. You get the point.
  • Collaborations allow you to see things differently. You’re an absolute genius ninja, that is not to be doubted. However, sometimes it can be a beautiful thing to see the world, or a problem, or a product, or an idea through someone else’s viewpoint.
  • Collaborations provide a built-in sounding board and “checks and balances” system. Here’s the deal: We all have outlandish ideas at times. We all think of epic brand names, product features, and ways to word things that end up being not that great. Your collaboration partners mean that you will have constant reality checks. You’ll have another entity or two that’s a part of your target market to go, “Umm, I don’t think that’s going to go over as well as you might want. But good job though.”

Continue “33 Types of Blogger Collaborations (For Fun + For Profit)”

Let’s talk for a moment here. It was like this: I was having a cold and snowy Thanksgiving last year (#TruthBeTold I forget what we’re supposed to be celebrating on most holidays, so I typically just work and eat more food than normal on these days) when my Internet friend emailed me.

She’d read one of my Blog Income Reports and was debating whether she should start sharing hers. I encouraged her to do so because I really think they can be inspiring, and helpful, and such great learning tools, and . . . then she told me how much she’d made that month.

$25,000

Here was my immediate thought process, in the order my thoughts occurred. And don’t worry, the true inner dialogue is included below:

  1. This woman is a superstar.
  2. Daaaaaaaaaaaaaaaaaang Gina, you’ll never make over $20,000 in a month. (Also, I sounded like Martin, from the show named Martin, when I said this in my head.)
  3. Okay, okay, maybe one day I can make that much. But it’s like seven years out. And hopefully by then I’ll have convinced people to call me by my favorite nickname: Regick. (I blame this one on my love for Chronicles of Riddick, and I blame my love for that on . . . daaaaang Gina . . . there’s just no excuse for that.)
  4. Wait, why does it have to take me seven years? Sidenote: Buy the domain name byRegick.com to see if people will start calling me by my nickname.
  5. Hmm, what if I can do it sooner than seven years? No, no, silly Regick, that’s only for other people, not you.
  6. But hmm, what if I CAN do it sooner? You’re sounding like a crazy person Regick, but I like it.
  7. Know what? I can do it sooner.

And something crazy happened. byRegick, or byRegina, whatever you want to call it, made over $22K in December 2014 (and note: the report below is about January 2015). Not because I’m the most genius blogger (I’m just not), not because I had 20 million people visit my site (would that break the Internet?) . . . no, I reached that income goal because honestly, for the first time ever I believed and knew it was possible for a normal person like me. Knowing that my Internet friend, who is normal like us, could reach that level, made me acknowledge the possibility of it in my own life.

Why am I saying all of this? Because I really, really want you to read this report below and know that your goals are possible. The mere act of believing, in essence, gives us permission to go for our goals. It’s important to reach for them, not only for yourself and your family, but because your achievements will give other people “permission” in their own lives.

On Facebook the other day, I asked you if you liked seeing income reports from bloggers, and so many wonderful people said “Heck yes.”

I asked this question because amazing bloggers like Pat Flynn of Smart Passive Income inspire me with their reports, which is why I started these back in April of 2014. People like Pat have always felt somewhat unreal to me, but they truly are totally normal, real-life people. So, here is the income report of another totally real-life person, who would take you salsa dancing, rock climbing, or tequila drinking if you were in Austin right now.


Oh, and, P.S. >> Since I live in Austin, Texas, I feel I should be honest with you. We like to embellish and dramatize when it comes to weather conditions. It was probably actually 75 degrees Fahrenheit on the cold + snowy Thanksgiving I referenced above (with .2 drops of rain). And no, I don’t know what that is in Celsius; sorry, we the people of America don’t have logical units of measurement.


Continue “Blog Income Report: The Tools That Helped Me Earn $16,000 Last Month”