We’re going to follow a 2-step process to create an ideal reader profile for your blog. Why? Because you DEFINITELY want to know who you’re talking to every single time you sit down to write, or create a Pin, or record a video, or create a product for your your blog.
If you’ve ever taken an introduction to communication course, you may have had a professor like mine, with the highest pitch known to man, constantly reinforce that “True communication only happens when the receiving party interprets your message exactly how you meant it.” (Humor me and repeat that in your head with a really high pitch so you can understand my sophomore year in college. Thanks.)
What’s my point?
How can you even begin to know whether your audience is receiving your message and understanding your brand + blog, if you don’t have a solid grasp on who you’re talking to?
Le trust. I suffered due to my own lack of planning for a long time because I didn’t create an ideal reader profile like the one you can create by (Step One) answering some questions about your ideal reader and (Step Two) crafting those answers into a profile and mood board of your reader. Continue “Who are you talking to? (How to Create an Ideal Reader Profile for Your Blog)”