Do you want to:
Teach the art of fermenting at home and bottling organic kombucha?
Show small business owners how to become their own social media managers?
Teach visual learners playful and creative ways to learn Spanish language vocabulary?
Share fast and effective swaps that people can make to remove toxins from their homes?
Teach functional fitness methods paired with following a low allergen paleo diet?
We could go on and on with a hundred more examples of real niches like these, but our point is this. . .
If you teach, coach, or help people with a key creative, life, or business goal, a well-designed starter course can provide you with passive income no matter your niche.
We know because we’ve made 100+ starter courses, and helped thousands of people make theirs 🤓.
What is a starter course, really?
It’s a unique type of information product that:
(1) Is small in scope, so that your audience can experience quick and meaningful wins.
(2) Is typically priced between $50 - $500, so that it’s in a range that’s affordable for your audience and meaningful for your business.
(3) Teaches people how to achieve a specific outcome (ex: sew a dress, set up their morning routine, brew beer at home) through a 1-time workshop, course, or series of workshops.
(4) Can be developed for any niche.
Why create a starter course?
Because, in one move, you can:
(1) Diversify your income.
(2) Experience the benefits of exploring self-publishing for passive income as a part of your business model.
(3) Make part of your business model recession proof. When the economy is down, people will still be learning and entertaining themselves with affordable books, workshops, and trainings like your starter course.
How long will it take me to launch a starter course?
We’ve created a roadmap (that we guide you through inside Create Your Starter Course—explained below) of the 20 steps to creating a smart starter course. You should be able to complete 1 - 5 steps per day . . . which means you can launch your starter course in anywhere from a weekend to three weeks.
So many people talk about the magic of passive income and online courses, but has anyone offered to help you build a profitable starter course in under 21 days? 🧐
Passive income is a bit magical, we’re definitely not disputing that. (Waking up to payment notifications—a.k.a. selling products while you sleep—is better than that first cup of coffee!) But, there’s a process to launching profitable courses . . . and we’d like to take you through that process inside Create Your Starter Course.
What’s inside Create Your Starter Course?
Inside you’ll find:
20+ video walkthroughs and text lessons to take you through all 20 steps of creating a profitable starter course in any niche (2 steps are unlocked to you per day after you sign up)
Lessons and guidance specifically designed to help you get your starter course in front of new potential customers; we don’t leave you wondering how to get “traffic” or “eyes” on your offer
Access to our private community of info product self-publishers (~200 of us) where you can ask questions and get feedback . . . and perhaps most importantly, get support from others
2 full case studies (available immediately) on starter course launches (one describing a course that created an additional $1,000/month in income from an email list of only 71 people, and one detailing a course launch for $17,000 in profit)
a straightforward, moment-by-moment breakdown of how to launch a starter course in under 3 weeks—imagine the feeling of finally having an amazing course to sell . . . and knowing how to sell it to the people who want/need it
a printable version of the 20-Step Roadmap to post on your wall or planning board, so that you can stay on track for the next 3 weeks
a 60-minute workshop on legally protecting your course (the content, the profits, and more)
Get the ideas out of your head and into a starter course, in under 3 weeks . . . for a crazy small price tag.
This 20-step course and guided process normally costs $399, so when the timer above expires, the price is going up.
Meet your Passive Income guides.
Hey there 👋🏽. Regina here. I have been writing, growing online communities, and selling products and services online since 2008. Everything from freelance writing full time and designing event invitations to creating WordPress websites and publishing my own books.
I’ve written for, or been featured in, places such as Fast Company and Entrepreneur. But, when I'm not writing, I'm chronicling my business journeys on Instagram, pretending to work out at a local NYC gym, searching for vegan food in some random city in the world, or watching action flicks.
Allie here. I am a writer and educator, and I love using my people-person superpowers to humanize online business. In my past life, I used to run the entire backend of multiple six-figure businesses, and in my current life, I'm managing multiple brands across the food, wellness, travel, and business industries.
When I'm not teaching/writing for beta & beyond, I'm hanging out on Instagram (here or here usually), getting my passport stamped somewhere in the world, or helping spread the word about brands that create impact and social good in the world. Life is epic when I'm doing all three at the same time.
Who is Create Your Starter Course for?
It’s for you if any of the statements below apply to you:
You have a skill, experience, or passion for a subject (you’re an expert in, or have deep knowledge of) that you want to share with others so they can accomplish key life, home, creative, career, or business goals.
You want to learn the repeatable skills of designing and delivering your own starter course as a way to grow your audience, educate people, and create passive income.
You want to add a few hundred or a few thousand in income to your business each month and already offer coaching, consulting, or another more hands-on service.
You want to design a starter course that allows you to test out a system/framework you’ve developed, so that you’ll be able to teach/coach it in the future on a larger scale.
You want to dip your toes into passive income without putting all your eggs in one basket or taking a whole year to get it going.
You don’t currently have a high-converting paid sample (marketers say “tripwire”) that allows you to test if you’re building your audience with the right people or not.
You don’t currently have a high-converting “downsell” offer ready to sell to the people who don’t take you up on your higher priced services.
Let us ask it this way:
Each and every month, how much money are you leaving behind by NOT having an affordable course to offer people who are new to your brand or who can’t afford your higher-ticket services yet? 😱 Don’t forfeit that monthly income any longer.
When you deliver great content, your starter course can also build your reputation and guide your customer toward your higher priced products or services as well. We’ll get you acquainted with the idea of creating a Full Stack Sales Funnel™ for your starter course and your other service/product, inside Create Your Starter Course.
Remember: This epic pricing goes away when the timer expires . . .
What happens after you click the button above?
If you’re not making (enough) passive income yet, it’s time to upgrade your skills with Create Your Starter Course so you can launch a passive income product that both delights your audience AND supports your income goals.
Grab the 20-step course and guided process at the crazy price below so that you too can do the Starter Course Passive Income Dance 👇🏽. We plan to trademark that, so don’t steal our dance name.